



The music world is changing quickly and the old rules and methods no longer apply. Musicians need a guidebook to help them understand how everything has changed, why it will change even more, and how they can take advantage of the changes, and Music 3.0 - A Survival Guide for Making Music in the Internet Age is it.
The paradigm has shifted and everything you knew about the music business has completely changed. Sales, distribution and marketing have reconfigured so much that even an artist located far away from a big media center can thrive without the help of a record label - if he knows how.
This book looks at the new music business - Music 3.0. While Music 2.0 was the old ways of big record labels, MTV and radio airplay, and Music 2.5 encompassed the era of file sharing and digital distribution, Music 3.0 employes new high-tech ways to develop and market directly to an audience in an interactive way. Instead of dwindling career opportunities, Music 3.0 now provides new ways to both start and sustain a career.
The Music 3.0 guidebook is aimed at musicians who need to market and distribute their art but aren’t aware of the possibilities and what the Music 3.0 has available to them. But the book is for more than just musicians. Much of the material applies to any type of artist - from photography to video to writers, in any creative entertainment area. Just about any business involved in the arts can gain from its insight.
Copyright © 2009 Bobby Owsinski
Music 3.0 - A Survival Guide for Making Music in the Internet Age
reveals:
★What makes the current era Music 3.0?
★Who are the new players?
★Why are traditional record labels, television and radio no longer factors in an artist’s success?
★How do you make money in this new music world?
★Who’s in control of the new music business?
★How do you establish your “tribe”
★10 low-cost, high-tech marketing tips
★The 10 music marketing ideas that could only happen in Music 3.0
★The best way to market using social media





Author - Producer
Music and Technology Advisor